The big idea for social entrepreneurship knowledge
The big idea – 40+ years of knowledge and a community of peers: The idea to create the Ashoka Visionary Program was born out of our work with Ashoka Fellows – our core business. After 40+ years of building up the social entrepreneurial sector across the globe, Ashoka had a unique untapped body of knowledge, with recipes for changing the world.
At the same time, we found that there are no programs out there teaching changemaking skills in an entrepreneurial and immersive way, deriving theory from the earnings of practitioners and creating a space for changemakers to co-create. So, it was high time to organise our knowledge and make it accessible to changemakers beyond our own network of social entrepreneurs.
Between 2014 and 2015, we structured and labelled a diverse set of concepts, methodologies and tools on how to solve societal problems in an entrepreneurial way. The first version of the program-modules was ready! Our aim was always to immerse changemakers into our work, giving insights into our approach and the stories of Ashoka Fellows. Thus, we trigger new social entrepreneurial initiatives beyond Ashoka. Participants became passionate changemakers and numerous initiatives resulted from the program – a success on the journey towards an “Everyone a Changemaker World”. Read more on our Impact-page!
A successful model in 7 modules
A successful model: visionary sessions across Central and Eastern Europe and the magic of knowledge finally organized. After this first successful year, we continued the yearly transformational learning journeys, evolving the modules with time and reaching participants in new sectors. In 2019/20 we teamed up with Ashoka regional offices and partners across Central and Eastern Europe to organize modules in 5 cities: Bucharest, Budapest, Prague, Vienna and Warsaw.
After this truly regional program, COVID made us turn to online and offline sessions out of Vienna. To provide top-quality, ready-to-use content we set up a franchising model, coordinated by the Ashoka Visionary Academy aka the team in Vienna and developed scaling strategies to expand the program to more regions (find out more about our growth below!). The program, also thanks to the leaders who joined it and learned from its content, served as a spark for more processes in the international Ashoka community to organise and share knowledge. An example: the Ashoka Systems Change Masterclass, available online to everyone interested.
Mediterranean and international collaboration for peace
At that time, funding from a big foundation allowed us to finally scale the program to the Mediterranean, creating an own cohort of leaders of change there. In 2019/20, the program brought together Israeli and Palestinian changemakers in Greece, a neutral ground for both, along with other Mediterranean participants.
As part of Ashoka’s peace-creating mission, we wanted to explore if the Ashoka Visionary Program could work as a platform to trigger collaboration. It was no smooth and easy task, but it was worth it. The Mediterranean program was restarted in 2021 in Italy after a COVID-induced break.
Revival of the Mediterranean program
Revival of the Mediterranean program in Bella Italia: The restart in the Mediterranean region brought the program to Italy and was done with a key goal in mind: developing and increasing the value of Italy’s cultural heritage as well as boosting regional development together with Ashoka Fellows.
A key characteristic of Ashoka Italy proved to be its superpower: Ashoka’s deep knowledge of social entrepreneurship across the country, thanks to the Fellowship’s presence in all of Italy bringing more and more social entrepreneurs and their initiatives into the network. In spring 2021, the Italian team got to work and started shaping the new Visionary Program in the Mediterranean. To use the power of its network, the program would consist of sessions taking place in the whole country with social initiatives as local partners, allowing participants could dive into different realities. It was kicked off in December 2021!
During a module in Palermo, Sicily, the participants visited mafia-free touristic places during a no-mafia tour, the urban regeneration area Cantieri Culturali Alla Zisa housing 32 spaces of creativity and international culture, and migrant-led projects like the social enterprise Giocherenda with its African team creating handcrafted objects and games. Just imagine how many ground-breaking initiatives and changemakers you can still choose to discover!